There comes a time in everyone's life when you think: 'T-shirts. T-shirts are my calling now.' And then you spot somebody famous wearing one and you think 'That's it! Touché Tees are my champions'

That’s Ricky from the Kaiser Chiefs, by the way. He thought the Magnum PI tee was proper bo, I tell thee (but not very sensible)…

We are two chums from Leeds. I use the word chums lightly, more acquaintances. I say acquaintances, more like feuding neighbours who’ve called a truce – it’s civil but it’s never going to be fun.

When I say ‘civil’ you’re probably best picturing two irate elderly ladies – they’ve both got their eye on the last battenburg in the shop. They’ve gone for it at the same time, tempers have flared and the stand-off has degenerated into ‘handbags’.

We wouldn’t go on holiday together, put it that way.

We tolerate each other for mutual gain.

We make t-shirts.

We are Touché Tees.